Too Good To Go: El consumo responsable hecho realidad

Abstract

Too Good to Go has its origins in the European movement called #Nowastedfood. This initiative was born with the intention of ending with food waste, a problem that is present in the whole planet. This way, it makes possible saving quality food, benefiting both sides: The establishments (restaurants, supermarkets...) publish the leftover products in the app, and the users can acquire them for a low price. This way, a saving circle is created, the environment in being helped and the food waste is reduced considerably. Therefore, Too Good to Go positions itself with a clear vision: creating a movement. It is not only an app, but an endless list of materials in which the project is focused. All of this with the purpose of creating a better world, raising awareness of climatic change and dictating tomorrow's laws.