Formación de equipos de trabajo para el desarrollo de un manual de promoción/ventas de una ONG: descripción de una experiencia docente

Abstract

The demands in the European lead us to consider ways to encourage cooperative learning in the classroom in the acquisition of transversal and specific skills. In this paper we describe an educational experience in which, based on the Model of Whole Brain Herrmann (1989), the teams (with homogeneous and heterogeneous profiles) for the development of the manual promotion/ sales of NGOs are required Sales Techniques in the subject. The objectives to be achieved are: 1) promoting cooperation; 2) analyze the operation, performance and satisfaction teams created from this model; 3) information on how to design efficient equipment and optimize their resources; 4) successfully acquire the skills required for the course; 5) Develop manual promotion/ sales.