DISTINGUISHED GENTLEMAN’S RIDE, OTRA FORMA DE RECAUDAR FONDOS

Authors

  • José Luis Vázquez Burguete
  • David Abril Pérez Universidad de León, España
  • Miriam Bécares Varela Universidad de León, España
  • Mario Fernández González Universidad de León, España
  • Cristina Vara Fartos Universidad de León, España
  • Nuria Mora Caiza Universidad de León, España

DOI:

https://doi.org/10.5281/zenodo.15243657

Keywords:

charity, movement, health, man, ; ; ; ; motorcycle

Abstract

The Distinguished Gentleman's Ride is a charity movement that, together with Movember and many partners, raises money for men's physical and mental health in a unique way. This is done by participants who create content and come together once a year to take a themed ride through cities on vintage or classic motorbikes in fancy attire. As usual in this kind of affairs, partners play an important role in the success and execution of these movements, creating a symbiotic relationship between private companies and charities.

 

In relation to its reach, this movement has spread all over the globe and can be found in more than a hundred countries and in cities such as León, which, due to its proximity to the authors, receives a special mention in the case.

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Published

2025-04-18

How to Cite

Vázquez Burguete, J. L., Abril Pérez, D., Bécares Varela , M., Fernández González, M. ., Vara Fartos, C., & Mora Caiza, N. . (2025). DISTINGUISHED GENTLEMAN’S RIDE, OTRA FORMA DE RECAUDAR FONDOS. Casos De Marketing Público Y No Lucrativo - Casos De Marketing Público E Não Lucrativo, 12(2), 25–35. https://doi.org/10.5281/zenodo.15243657

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